创业要领课程

course description

With a two-week schedule filled with lectures, recitations, and activities, students will walk away with a better understanding of how to design a creative and useful product from scratch and what it takes to truly be an entrepreneur.

 

During the course, Wharton Essentials of Entrepreneurship students:

- Attend lectures and presentations from notable Wharton faculty, lecturers and PhD students;

- Learn design thinking theories and practice researching, prototyping and testing skills to bring a product concept to life;

- Work in teams to design an original product prototype to be showcased to a panel of judges during our end of program Design Fair;

- Explore historic Philadelphia and experience college life on Penn’s Ivy League campus.

 

Program Leader, Taylor Caputo,  is a product designer, artist, and academic with a background in fine arts, crafts, and 3D modeling. As an alumna of the Integrated Product Design Program at Penn, she now teaches the interdisciplinary Product Design course, created her own courses The Design of Connected Objects and Experiences and Advanced Tools & Methods for Product Design. She has offered design consulting to various companies such as Away Travel, Puma, and BioMeme, and has exhibited her work internationally, notably at the 2016 Vienna Design Week and 2018 Milan Design Week.  

 

课程介绍

在这两周的期间，学生通过讲座、背诵和活动去更好地理解如何从头到尾设计一个有创意的产品，以及如何真正成为一名企业家。

 

在本课程过程中，学生将：

- 参加沃顿著名教师、讲师和博士生的讲座；

- 学习实现产品设计所需的设计思维理论和实践研究、原型设计和测试技能；

- 在最后的设计节，学生将和小组一起设计并在评委面前展现一个原始产品原型；

- 探索费城历史，体验宾夕法尼亚大学常春藤联盟校园的大学生活。

 

项目负责人泰勒·卡普托（Taylor Caputo）是一名产品设计师、艺术家和学者，拥有美术、手工艺和3D建模方面的背景。宾夕法尼亚大学毕业的她，目前教授跨学科产品设计课程，并开设自己的课程-关联物品设计和产品设计的先进工具与方法。她曾为各种公司提供设计咨询服务，如远游、彪马和BioMeme，并参加国际展览展示自己的作品，尤其是2016年的维也纳设计周和2018年的米兰设计周。

课程时间：

6月5-18日

6月19日-7月2日

7月10日-7月23日

7月24日-8月6日

入学资格：

- 在线申请

- 成绩单 

- 3封推荐信

- 个人essay

- 托福80以上

- 截止日期：4月7日